Project Info
Created as part of a rebranding strategy for a large coffee chain, this project consisted of development of multiple retail locations, including a Flagship store, tenant improvement spaces, and kiosk design. Branding and formal design language was developed alongside spacial design.
Project Detail
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Winter, Spring 2011
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Spacial Design, Branding
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Professional project, unbuilt
Flagship Store
A Flagship store was designed as part of a busy pedestrian area at the edge of Seattle's Westlake Park
Tenant Improvement Spaces
The same brand language was used throughout the project, here shown as a compact display and storage element in a tenant improvement space. Colors, finishes, and products were standardized across multiple designs to create a cohesive experience.
Tenant Improvement Spaces
Each project included a signature material and formal element, here shown as a lit resin (3form) entry frame which continues inside to form a bar surface.
Kiosk Design
Multiple sizes of kiosk stores were developed for deployment in a multitude of locations. Creating a formal and branding language that could be utilized throughout proved quite challenging.